UK’s first ever ‘Colic Awareness Week’ a huge success

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On 1 – 7 April, The British Horse Society (BHS) and University of Nottingham launched the UK’s first ever ‘Colic Awareness Week’ as part of their ‘REACT Now to Beat Colic’ Campaign to inform horse owners on how to spot the signs of colic and what to do, should they suspect their horse has the potentially fatal condition.

This came after shocking research, conducted by The University of Nottingham revealed that 90% of owners were not confident in spotting its early signs.

Both organisations received a huge amount of support from their 66 ‘Vet REACT Colic Champion’ veterinary practices, as well as Petplan, Spillers, The British Equine Veterinary Association and many more.

Information including expert ‘top tips ‘and up-to-date statistics on recognising the signs of colic, the importance of being prepared for colic and end of life decision making, accompanied by free online resources were made available.

The week was hailed a great success by horse enthusiasts across the UK with a 600% increase in BHS website traffic to colic information pages, a total reach of nearly 600,000 people across social media pages and more than 500 people commented on one BHS Facebook post, sharing their own stories and experiences of colic.

Emmeline Hannelly, BHS Welfare Education Manager said: “Colic is a serious concern for horse owners so we wanted to dedicate a week to highlight and encourage discussions on many of the key issues.

“If owners are faced with having to make a difficult decision, we want to ensure they are making an informed decision at what will be an exceptionally distressing time. We are delighted with the outcome of the week and want to thank everyone who supported the event.”

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