For the third year in a row, Equestrian Events, Inc., producer of the Rolex Kentucky Three-Day Event, is increasing the prize money for the long-standing annual Kentucky competition.
The Rolex Kentucky Three-Day Event returns to the Kentucky Horse Park in Lexington on April 27-30, 2017.
Rolex Kentucky - one of only six Four Star Three-Day Events in the world - brings the world's best horses and riders from around the world to vie for their share of the now $400,000 in prize money, which is distributed among the top 20 finishers.
The winner will receive a cheque for $130,000, which is the highest amount awarded among the world's four-star three-day events.
Lee Carter, Executive Director of Equestrian Events, Inc, organiser of the three-day event said: "For more than 35 years, the Rolex Kentucky Three-Day Event has been an important event on the international equestrian calendar.
"We want to keep it there and continue to bring the world to Kentucky. Thanks to the loyalty of our partners, sponsors, but most of all tens of thousands of fans and spectators who travel in to enjoy equestrian sport at its best, we are able to expand our support and promote the sport of Eventing."